Ethnographic persona: references

References to my article:

  • Alby, Tom (2007). Web 2.0. 2. Aufl. München: Hanser Fachbuchverlag.
  • Agar, Michael (1996). The Professional Stranger. An Informal Introduction to Ethnography. 2nd edition. Oxford: Elsevier LTD
  • Boas, Franz (1943). Recent anthropology. In: Science 98:311-314, 334-337.
  • Dekker, Rudolf (2002). Jacques Presser’s Heritage: Egodocuments in the Study of History. In: Memoria y Civilization, Vol. 5, p13-37, 25p.
  • Eisenberg, Bryan / Eisenberg, Jeffrey (2005). Call to Action. Secret Formulas to Improve Online Results. Austin, TX: Wizard Academy Press.
  • Gerndt, Helge (1981). Kleidung als Indikator kultureller Prozesse. In: Gerndt, Helge. Kultur als Forschungsfeld. München, p. 168-193.
  • Girtler, Roland. (2001). Methoden Der Feldforschung. 4. Aufl. Wien (u.a.): Böhlau.
  • Götsch, Silke & Lehmann, Albrecht (2007). Methoden der Vokskunde. Positionen, Quellen, Arbeitsweisen der Europäischen Ethnologie. Berlin: Reimer Verlag.
  • Grotenhoff, Maria / Stylianakis, Anna (2002). Website-Konzeption. Von der Idee zum Storyboard. Bonn: Galileo.
  • Hammersley, M. / Atkinson, P. (1986). Ethnography: Principles in practice (2nd ed.). London.
  • Henczel, Susan (2001). The Information Audit: A Practical Guide. München: Bowker.
  • Hine, Christine (2000). Virtual Ethnography. London: Sage Pubn Inc.
  • Hughes, J. A., O’Brien, J., Rodden T. Rouncefield M. (1997) Designing with Ethnography: A Presentation Framework for Design. [internet] available from [accessed 9 September, 2008]
  • Kaufman, Joshua (2006). Card Sorting. An Inexpensive and Practical Usability Technique. In: Intercom Online, p. 17-19. Online: [accessed August 4th, 2008]
  • Kennedy, Patrick (2007). Intranet redesign for Canon Australia. Online: [accessed August 8th, 2008]
  • Kennedy, Patrick (2008). Audience personas for the Macquarie University Library website. Online: [accessed July 31st, 2008]
  • Kramer, Karl-Sigismund (1968). Zur Erforschung der historischen Volkskultur. In: Rheinisches Jahrbuch für Volkskunde 19, p. 7-41.
  • Krcmar, Helmut (2004). Informationsmanagement. 4. Aufl. Berlin: Springer.
  • Krueger, Richard A. / Casey, Mary A. (2000). Focus Groups: A Practical Guide for Applied Research. Thousand Oaks, CA: Sage Publications.
  • Krug, Steve (2006). Web Usability. Don’t Make Me Think! 2nd ed. Heidelberg: Redline.
  • Maurer, Donna / Warfel, Todd (2004). Card sorting: a definitive guide. Online: [accessed August 4th, 2008]
  • Myers, M.D. (1999). Investigating Information Systems with Ethnograpic Research. In: Communications of AIS, vol 2, Article 23.
  • Ng, Sam (2007). Card Sorting: Mistakes Made and Lessons Learned. Online: [accessed August 4th, 2008]
  • Pruitt, John / Adlin, Tamara (2005). The Persona Lifecycle: A Field Guide for Interaction Designers. Keeping People in Mind Throughout Product Design. San Francisco: Morgan Kaufmann.
  • Robertson, J. (2005). Conducting intranet need analysis. [internet] available from [accessed 8 September 2008]
  • Robertson, James (2001). Information design using card sorting. Online [accessed July 31st, 2008]
  • Rose, A., Shneiderman B., Plaisant C. (1995). An Applied Ethnographic Method for Redesigning User Interfaces. In: Symposium on Designing Interactive Systems. Proceedings of the 1st conference on Designing interactive systems: processes, practices, methods, & techniques. Ann Arbor, MI, pp. 115-122; [online] available from [accessed 9 September 2008]
  • Simonsen, J. / Kensing, F. (1998) Make Room for Ethnography in Design! In: Journal of Computer Documentation, vol 22, no 1
  • Spradley, James P. (1979). The Ethnographic Interview. Belmont: Thomson Learning.

4 Responses to “Ethnographic persona: references”

  1. [...] Roland Girtler (2001) talks about the “adventure” of sociological (ethnographical) research to leave the researcher’s office and to study his objects live and personally. He and Michael Agar (1996), among many others, argue that it is important for the research to participate in the world of the researched subjects and culture, and that the main method is to observe what these subjects do and how do they do it. [...]

  2. [...] to an information object, mostly performed by the user of an information system; see also Alby, 2007) deploy the same principle: scan for meta-information prior to search for the specific information [...]

  3. [...] of ethnographic methods within information system design are their depth of data and insight (Myers, 1999, 5): “Ethnography often leads the researcher to question what we ‘take for granted”. But the [...]

  4. [...] “If it is our serious purpose to understand the thoughts of a people the whole analysis of experience must be based upon their concepts, not ours” Franz Boas (1943, 11) [...]

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